Alex Andrawes, owner of local wine bar and retail shop Wines.com, hosted a series of “wine downs” in Austin during SXSW to relax between events. The events were co-hosted by wine social media guru, Rick Bakas, who is the founder and principal at Bakas Media. Bakas and Andrawes charmed the crowd of wine aficionados, writers and bloggers, while sommelier extraordinaire, Bill Elsey, poured wine.
Tasting great wine is one thing, but the wine downs also offered a chance at personalized bottles with your own label. You can get your personalized bottle by tweeting a photo with the hash tag #personalwine and have their photo immediately printed on the bottle label. Its a pretty cool way to commemorate SXSW.