What are you Drinking? explores everyday adventures that are enhanced with a delicious drink. It is a comprehensive look at the wine, beer and spirits industries, the people who produce the beverages, the people who serve beverages and great drink recommendations. In addition to interviews with wine, brewing and distilling industry luminaries, it has wine, beer, spirits, cocktail, bar and restaurant reviews with recipes and pairings to help you enjoy these drinks. What Are You Drinking?

I am an avid beverage enthusiast with a passion for wine. I stay current with the wine, beer and spirits industry as a board member of the Wine & Food Foundation of Texas, a Certified Sommelier in the Court of Master Sommeliers and a frequent culinary and beverage judge for events and awards. I am also a regular contributing Food & Drink writer for CultureMap, Austin Man Magazine and Austin Woman Magazine.

What Are You Drinking? has been recognized as a Top 10 Food Blogger in 2013 and 2014 by the Austin Chronicle and with a 2011 Texas Social Media Award by the Austin American-Statesman. My culinary and beverage expertise has been featured in The Wall Street Journal, KVUE TV, and in a Bravo TV series.


When I’m not writing about beverages after work, I spend time playing with my kids, drinking with Beautiful Wife, riding my  bike around Austin (sober), playing soccer and dreaming about my retirement  job at a winery, distillery or brewery. During the day, I’m the founder of Pen & Tell Us Strategic Storytelling, providing marketing and communications services to food & beverage companies as well as other clients. My views expressed here are solely mine.

What Are You Drinking? Highlights:

You can contact me by email at Matt @ whatareyoudrinking.net or find me on Twitter, Facebook and LinkedIn.

Want to drink like Don Draper? Don’t. Be creative and drink responsibly. Find a ride home too.

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